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BE210 (BE210/4)

The TMA Questions
Jazeera Airways
Jazeera Airways K.S.C.P. (the “Ultimate Parent Company”) was incorporated by Amiri Decree on 3 March 2004 as a Kuwaiti Public Shareholding Company under the laws of Kuwait and is engaged in the business of air transportation and commercial passenger services under a license from the Directorate General of Civil Aviation.

You can download the 2016 annual report for Jazeera Airways directly from the following web page:
Instructions:
Use the annual report to answer the following questions:
1- What are the consolidated financial statements of Jazeera Airways K.S.C.P. (“the Ultimate Parent Company”) and its subsidiaries (collectively “the Group”)?

[10 marks]
2- What is the basis of preparation of the consolidated financial statements 2016?

[5 marks]

3- List five objects of the Ultimate Parent Company?
[5 marks]
4- What are the subsidiaries of the Ultimate Parent Company?
[5 marks]
5- Go through the “INDEPENDENT AUDITORS’ REPORT TO THE SHAREHOLDERS” and answer the following questions:

a. Who is responsible for the preparation and fair presentation of these consolidated financial statements?

b. What is the name of the independent auditors?

c. What is the basis for opinion of the independent auditor, and determine the auditor’s responsibilities for the audit of the consolidated financial statements?

[15 marks]
6- What are the total assets of Jazeera Airways at December 31, 2016 and at December 31, 2015? Write Jazeera airways’ accounting equation at December 31, 2016 & December 31, 2015, by filling “Assets=Liabilities + Stockholders’ Equity”.

[10 marks]
7- Identify Revenue for the years 2016 and 2015. Did Revenue increase or decrease in 2016 compared with 2015? Comment.
[15 marks]

8- Identify Net Profit (Net Income) for the years 2016 and 2015. Did Net Profit increase or decrease in 2016 compared with 2015. Based on this, was the year 2016 better or worse than the year 2015? Comment.
[15 marks]

9- Compute Jazeera airways’ current ratio at December 31, 2016 and December 31, 2015. Did the company’s ability to pay current debts improve or deteriorate or did it remain the same. Comment briefly on your findings.
[10 marks]
10- Compute the debt ratio for Jazeera airways as of December 31 2016 and December 31, 2015. Comment on your answer.

[10 marks]
End of TMA Questions


BE210 (BE210/4)

The TMA Questions
Jazeera Airways

Instructions:
Use the annual report to answer the following questions:
What are the consolidated financial statements of Jazeera Airways K.S.C.P. (“the Ultimate Parent Company”) and its subsidiaries (collectively “the Group”)?

[10 marks]
What is the basis of preparation of the consolidated financial statements 2016?

[5 marks]

List five objects of the Ultimate Parent Company?
[5 marks]
What are the subsidiaries of the Ultimate Parent Company?
[5 marks]
Go through the “INDEPENDENT AUDITORS’ REPORT TO THE SHAREHOLDERS” and answer the following questions:

Who is responsible for the preparation and fair presentation of these consolidated financial statements?

What is the name of the independent auditors?

What is the basis for opinion of the independent auditor, and determine the auditor’s responsibilities for the audit of the consolidated financial statements?

[15 marks]
What are the total assets of Jazeera Airways at December 31, 2016 and at December 31, 2015? Write Jazeera airways’ accounting equation at December 31, 2016 & December 31, 2015, by filling “Assets=Liabilities + Stockholders’ Equity”.

[10 marks]
Identify Revenue for the years 2016 and 2015. Did Revenue increase or decrease in 2016 compared with 2015? Comment.
[15 marks]

Identify Net Profit (Net Income) for the years 2016 and 2015. Did Net Profit increase or decrease in 2016 compared with 2015. Based on this, was the year 2016 better or worse than the year 2015? Comment.
[15 marks]

Compute Jazeera airways’ current ratio at December 31, 2016 and December 31, 2015. Did the company’s ability to pay current debts improve or deteriorate or did it remain the same. Comment briefly on your findings.
[10 marks]
Compute the debt ratio for Jazeera airways as of December 31 2016 and December 31, 2015. Comment on your answer.

[10 marks]
End of TMA Questions






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B301 A: Making Sense of Strategy I
SPRING- Semester 2017 – 2018
The TMA is based on the concepts from Readings for Block 3-Reading 1
Question
Analyzing the external environment is a critical step in recognizing and understanding the opportunities and threats that organizations face.
Assuming that you are strategy specialist, take industry environment of your own country as the focal point Bahrain, Lebanon, Oman, Jordan, Kuwait, Egypt, Saudi Arabia, Sudan)

Required:
1-Critically analyze and discuss the impact of internet and digital technologies on each of the Five Competitive Forces. (1000 words)

2. Critically highlight and discuss four threats of entry to new entrants in small scale entrepreneurship in your country and suggest ways to overcome them. (500 words)

Critically analyze and discuss the impact of internet and digital technologies on each of the Five Competitive Forces. (1000 words)

Critically highlight and discuss four threats of entry to new entrants in small scale entrepreneurship in your country and suggest ways to overcome them. (500 words)





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BE200 – Marketing Management
Tutor Marked Assessment
MG
Spring 2017
What is the mistake Fujitsu was doing before 2007 and what strategy did the company adopt to treat it? (10 Marks)
As Fujitsu marketing manager, give some recommendations about the way the company should develop its marketing campaign based on the elements of the marketing mix. (10 Marks)

Word count: 350 words
Question 2: (40 Marks)
Explain the three main marketing strategies applied by companies in order to gain competitive advantage in the current dynamic environment. (15 Marks)
How did Fujitsu apply segmentation among the marketing strategies explained in part (a) of question 2? (10 Marks)
Explain the Five steps used by Fujitsu to identify attractive companies within each industry. (15 Marks)
Case Study: How Fujitsu Services Uses Segmentation to Prioritize Sales Opportunities

In 2007, Fujitsu, a world leading IT Services Company, realized that it was spreading its attention too thinly across the U.K. market. It knew that there were existing and potential customers that were worth a more focused selling effort, but it was not sure where to apply the resources to get the most payback (profit).

Question 1: (20 Marks)
a. What is the mistake Fujitsu was doing before 2007 and what strategy did the company adopt to treat it? (10 Marks)
b. As Fujitsu marketing manager, give some recommendations about the way the company should develop its marketing campaign based on the elements of the marketing mix. (10 Marks)

Word count: 350 words
Question 2: (40 Marks)
a. Explain the three main marketing strategies applied by companies in order to gain competitive advantage in the current dynamic environment. (15 Marks)
b. How did Fujitsu apply segmentation among the marketing strategies explained in part (a) of question 2? (10 Marks)
c. Explain the Five steps used by Fujitsu to identify attractive companies within each industry. (15 Marks)
Word count: 350 words.
Question 3: (20 Marks)
Name and describe the elements of the company’s microenvironment factors illustrating the importance of each one. (20 Marks)
Word count: 300 words

Question 4: (20 Marks)
How did you decide on the college or university you are currently attending? Based on BE200 material and on your own experience describe the factors that influenced your decision and the decision-making process you followed.
Word count: 200 words






Grades deduction for:
TMA Presentation: (up to 5 marks)
Up to 5 marks should be deducted for poor presentation or poor organization of the TMA outline and discussion or TMA presented without PT3.
Proper referencing: (up to 5 marks)
Referencing should be both in-text referencing, plus a list of references at the end using Harvard style. Up to 5 marks should be deducted for poor referencing.

Use of E-Library: (up to 5 marks)
A minimum use of 2 articles from AOU e-library is required to support the discussions. Up to 5 marks should be deducted for no use or poor use of e-library.

Word count: (up to 5 marks)
The answers should be within the specified word count. A deviation of 10% is acceptable; if more, a deduction up to 5 marks will be applied.

Arab Open University Definitions of cheating and plagiarism
Plagiarism means copying from internet, from unreferenced sources, from other students’ TMAs or any other source. Penalties for plagiarism range from failure in the TMA or the course, to expulsion from the university.
According to the Arab Open University By-laws, “the following acts represent cases of cheating and plagiarism:
• Verbatim copying of printed material and submitting them as part of TMAs without proper academic acknowledgement and documentation.
• Verbatim copying of material from the Internet, including tables and graphics.
• Copying other students’ notes or reports.
• Using paid or unpaid material prepared for the student by individuals or firms.
• Utilization of, or proceeding to utilize, contraband materials or devices in examinations.”

Penalty on plagiarism: The following is the standard plagiarism penalty applied across branches as per Article 11 of the university by-laws was revisited and modified to be more explicit with regard to plagiarism on TMAs. Penalties include the following:
1) Awarding of zero for a TMA wherein more than 20% of the content is plagiarized.
2) Documentation of warning in student record.
3) Failure in the course to dismissal from the University.
All University programs are required to apply penalties that are consistent with the University by laws.





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TMA COVER FORM: U214A Worlds of English I
U214 A TMA
Semester 2, 2017-2018
Cut-off date: Week 10
Length: 1500-2000 words


Question

Based on your understanding of the history and development of English, assess its current global spread, status and influence.

Areas of Discussion

Areas of discussing the TMA’s topic are related to U214A course book 1 English in the World, and particularly Unit 1, English in the World Today and DVD 1, Clip 1.1, Clip 1.2 and Clip 1.3.

Important Guidelines

Discussing the TMA’s subject matter has to draw on the following ideas:
The current position of English (5 pts)
English through history and the spread of English (5pts)
Who speaks English and why (5 pts)
Current global spread, status and influence, based on the three circle model (5pts)
1. The current position of English (5 pts)
2. English through history and the spread of English (5pts)
3. Who speaks English and why (5 pts)
4. Current global spread, status and influence, based on the three circle model (5pts)


AA100A: The Arts Past and Present I

AA100A
The Arts Past and Present
TMA
Second Semester 2017-2018

Identify the issues involved in setting the “leader” in his/her historical context.

Discuss the role played by historical interpretation in shaping the “leader’s” reputation.

Discuss how myths are constructed around this “leader”.

Investigate the interplay of myth and history in constructing the “leader’s” reputation.

Reflect on how different times and cultures make use of the past and its sources when constructing seemingly “irreconcilable” reputations of the same “leader”.


The construction of any reputation is a complex process. The factors involved in shaping reputations remain varied, and the interplay of these factors adds to the complexity of the process. History tells us of leaders who have myths built around them and who have had up to this very day their reputations contested. Sometimes, and by some, these leaders are called nation builders, mass murderers, usurpers etc. Their memory lives on and so does the controversy surrounding them. The course book, Reputations deals with Cleopatra and Stalin as examples. Choose one such iconic “leader” (do NOT choose Cleopatra or Stalin) and discuss the issues involved in process of his/her reputation formation. Pay attention to the factors that could have contributed to his/her contested reputation and the role historical sources are made to operate. First, you should read to build your understanding of the complex theme of reputation before focusing your attention on material that would help you address the subthemes numbered 1-5 below, as they apply to the leader of your choice:
1) Identify the issues involved in setting the “leader” in his/her historical context.

2) Discuss the role played by historical interpretation in shaping the “leader’s” reputation.

3) Discuss how myths are constructed around this “leader”.

4) Investigate the interplay of myth and history in constructing the “leader’s” reputation.

5) Reflect on how different times and cultures make use of the past and its sources when constructing seemingly “irreconcilable” reputations of the same “leader”.

AA100B: The Arts Past and Present II

AA100B
The Arts Past and Present II
TMA
How is the concept of cultural encounter treated similarly in the two short stories: The Distant Past and In Cuba I was a German Shepherd?
Are the authors, William Trevor and Ana Menendez, aware of the cultural encounter theme? How do they manifest that awareness?
Are the main characters in both short stories aware of the cultural encounter theme? What clues do they provide of such awareness? How similar are their expressions of this awareness?
How do the “incidents” of the Friday visit to town in The Distant Past and the arrival of the white busses in In Cuba I was a German Shepherd highlight the theme of cultural encounter?
How does the usage of “contrasts” (present versus past, now versus then) throughout the short stories help in highlighting the theme of cultural encounter?

Cultural encounters can prove to be very enriching to all those involved, yet could prove very confusing and disrupting. In most cases these encounters lead to a conflict of values, both at the individual and societal levels. Explore how cultural encounters are manifested in literary works, specifically short stories from An Anthology of Short Stories from Five Continents, with particular reference to The Distant Past by William Trevor and In Cuba I was a German Shepherd by Ana Menendez. Both these stories talk of “refugees”, physically and/or emotionally, Cuban “exiles” in the US and Anglicans who once “belonged” in Ireland.
In the process of answering the TMA, you should make sure to include the below five sub questions:
1) How is the concept of cultural encounter treated similarly in the two short stories: The Distant Past and In Cuba I was a German Shepherd?
2) Are the authors, William Trevor and Ana Menendez, aware of the cultural encounter theme? How do they manifest that awareness?
3) Are the main characters in both short stories aware of the cultural encounter theme? What clues do they provide of such awareness? How similar are their expressions of this awareness?
4) How do the “incidents” of the Friday visit to town in The Distant Past and the arrival of the white busses in In Cuba I was a German Shepherd highlight the theme of cultural encounter?
5) How does the usage of “contrasts” (present versus past, now versus then) throughout the short stories help in highlighting the theme of cultural encounter?





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Business Functions in Context II
B203B – Second semester 2017-18
Tutor Marked Assessment
Human Resource Management and competitive advantage


Essay Question (100 marks, 1000 words)
Using the human resource department for recruitment, training, development and retaining employees can give any organization a competitive advantage. Some organizations became very successful in their markets by establishing an employee centered culture.
Discuss how HRM activities enable organizations to become more competitive in their markets. Use an example of a well known organization that had been successful. In your essay make sure to cover the following main points:
• Recruitment and selection
• Training and development
• Reward structure and motivation
• Retention

Recruitment and selection
Training and development
Reward structure and motivation
Retention

TMA COVER FORM: U214B Worlds of English II
Persuasion in English (5 pts)
Classical rhetoric (5pts)
Rhetorical styles and strategies (5 pts)
Application to a chosen text (5pts)
U214 B TMA
Semester 2, 2017-2018
Cut-off date: Week 10
Length: 1500-2000 words

Question

Persuasion in rhetoric has been perceived as an art that involves linguistic tools and stylistic eloquence. Discuss the strategies of persuasion and the rhetorical tools that are used by successful public orators, and then apply the identified tools to a selected speech extract of 200 words to show their effectiveness.

Important Guidelines

Discussing the TMA’s subject matter has to draw on the following ideas:
1. Persuasion in English (5 pts)
2. Classical rhetoric (5pts)
3. Rhetorical styles and strategies (5 pts)
4. Application to a chosen text (5pts)



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